Caribbean Airlines is infusing the spirit of the Caribbean by putting culture, people, and community at the heart of everything we do. With a dedicated “Culture Team” leading the charge, we’re embracing and celebrating the rich heritage that connects us all: rhythm, resilience, and vibrancy. Our newest initiative—Caribbean Iere Mas—is more than a J’ouvert band; it’s a way to immerse our customers and communities in the authentic energy and traditions of the Caribbean, creating unforgettable experiences that honor our shared roots.
“Iere,” the Indigenous name meaning “Land of the Hummingbird,” symbolizes the beauty, resilience, and harmony of our Caribbean identity. It’s about embracing the vibrant tapestry of cultures that connect us all across the islands.
Caribbean Iere Mas is rooted in ‘we culture’—a call to honor our shared history while celebrating the rhythm and soul of the Caribbean through unity, artistry, and unforgettable experiences. It’s more than a name; it’s a promise to stay true to the heartbeat of the Caribbean, where culture and community come alive.
Iere—a name rich in history and purpose, embodies the essence of our location, Iere House on Golden Grove Road.
What do we promise?
An experience like no other that’s rooted in our culture. With a people-first mindset, CIM ensures that every step of your journey is safe, worry-free and full of vibes.